Then (Fox News): He operated within the editorial constraints of a major cable news network, albeit with a lot of influence.
Now: Carlson runs his own media company and produces content independently, primarily on platforms like X (formerly Twitter) and his own subscription-based site. This has allowed him to speak more freely and adopt a less filtered tone.
Since leaving Fox, Carlson has significantly expanded his global reach:
He’s conducted controversial interviews with foreign leaders like Vladimir Putin, Hungary’s Viktor Orbán, and Argentina’s Javier Milei.
This signals a shift from purely American culture wars to a more geopolitical and nationalist-conservative framework.
His tone has become more conspiratorial and populist, echoing themes of deep-state control, media censorship, and civilizational decline.
He's leaned harder into anti-establishment narratives, often without the editorial restraint that Fox occasionally imposed.
Carlson is actively trying to build a loyal, cross-border audience that distrusts mainstream media.
His branding is no longer just “conservative”—it’s post-partisan populism, appealing to a broader base of anti-globalist and anti-elite viewers, both in the U.S. and abroad.