Baz Luhrmann On His Fashion Film For The Erdem x H&M CollaborationA beautiful dress can change the mood of a room. A simple scarf can have so much significance. Visionary director Baz Luhrmann is the master of capturing the power of fashion on the silver screen. Now the director of Moulin Rouge!, The Great Gatsby, and Romeo + Juliet is doing just that to bring the buzzed about Erdem x H&M collaboration to life in his short fashion film,
The Secret Life of Flowers. A love story set in a mysterious mansion in the countryside where it’s always spring, the house is filled with magnificent flowers that evoke London-based designer Erdem’s signature floral prints.
Erdem is beloved by celebrities and the fashion world alike for his darkly romantic designs that play with prints, textiles and delicate details. He brings his celebrated aesthetic to Erdem x H&M by reinterpreting some of his signature pieces from his collections for the collaboration. For the first time, he has designed a men’s line for the collaboration. Erdem x H&M includes 33 styles and 13 accessories for women and 21 styles and 10 accessories for men and hits stores and online on November 2. Luhrmann tells us about how he interpreted the line for his fashion film for Erdem
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