bang for the buck
(PW) value for the money spent
Newspaper advertising works well for us because we get the best bang for the buck.
(MW)
bang
1 : a resounding blow
2 : a sudden loud noise —often used interjectionally
3 a : a sudden striking effect b : a quick burst of energy
— bang for the buck also bang for one's buck : value received from outlay or effort
(freedictionary)
ang for one's buck Informal value for money this option offers more bang for your buck
(thePhraseFinder)
A BIGGER BANG FOR THE BUCK - "A better value for one's money. This term dates from 1954, when it specifically meant more efficient use of defense appropriations, relying mainly on nuclear deterrents. The 'bang' here alludes to a nuclear explosion. It was U.S. Defense Secretary Charles E. Wilson who said this new policy would provide 'a bigger bang for the buck.' The phrase subsequently was applied to civilian issues involving a better value. It echoes an older advertising slogan for a carbonated soft drink, 'More bounce to the ounce.'" From "Fighting Words: From War, Rebellion, and other Combative Capers" by Christine Ammer (NTC Publishing Group, Chicago, Ill., 1989, 1999).
