To my surprise, I found out that to somebody it's perfectly fine for a fish to taste like a fish; but it's absolutely horrible if a fish looks like a fish on a dinner table.

Rohit (horrified):” Marsha, is this a fish? My God, this sure does look like a fish! Are we going to eat this thing?”
Marsha (head shaking and eyeballs rolling):”Hmm…This is a fish.” (Thinking in my head, what an idiotic friend I have, and I have been friends with him for years.

Alright! Let's cover it up a bit, so it at least does not look like a fish to somebody.