This store probably, in my opinion, the most architecturally ingenious design among all of the Apple's stores in the world.   From outside it is a distinctive hollow 32-foot tall glass cube made by over  500  sheets of glass. After you pass the entrance you would see an inspirational   glass cylindrical elevator occupies the center of the space. At anytime of the day light and ambiance would broadcast throughout the structure to spur your imaginations.   Rumor has it,  Steve Jobs , the CEO of Apple, was the architect and financier of this glass building. Personally, I like  Steve Jobs a lot, I think he is one of  most  visionary ,innovational and resilient  CEO in American modern history and a textbook of cases study that  how a company would be led  by someone to  survive and succeed in cut-throat global business world .   

I also admire the guts of Apple to open a store at   most posh neighborhood, along with high-end of boutiques such as Guccis, Luis Vuittons, Tiffany, Godiva … and to stand there  with  the big guys like Bergdorf Goodman, FAO Schwarz , GM and Trump Towers ….   And this apple store does more,  it opens 7 days and 24 hours. After the store was opened on May this year and it has become instant hit in New York City.

I like this apple store because it is not far from where I live, I can step into store at any time of the day to sample some video games on 24 inches super monitor, beat that. I particularly adore the consonance and translucent affects caused by the collide among geometric shapes - cube, rectangular prism and cylinder.  It is the combination of power, lines and lights done in  an aesthetic expression.